GUESSS India 2025 Survey
What Is GUESSS India Survey?
The GUESSS India Survey is a web-based, anonymous national survey designed to explore the entrepreneurial aspirations, career intentions, and socio-demographic characteristics of students enrolled in Indian higher education institutions.
Grounded in the Theory of Planned Behavior, the survey investigates how students’ attitudes, subjective norms, and perceived behavioral control influence their entrepreneurial intentions and career choices. It provides deep insights into the mindset and motivations of the next generation of entrepreneurs.
By capturing data across a wide spectrum of institutions and disciplines, the GUESSS India Survey contributes to evidence-based research, supports entrepreneurship education, and informs policy and institutional strategies to foster student entrepreneurship in India.
GUESSS India 2025 Survey
The GUESSS India 2025 Survey aims to engage over 30,000 students from higher education institutions across India, making it one of the most expansive studies on student entrepreneurship in the country.
Scheduled to run from September to December 2025, this year’s survey will feature broader outreach and increased student participation, strengthening the national conversation around entrepreneurship in academia.
The survey is entirely web-based and will be distributed to students through institutional partners and an active network of Campus Ambassadors—student leaders who facilitate outreach and engagement at their respective colleges and universities.

Career Choice Intention

University Entrepreneurship Climate

Entrepreneurship Education

Entrepreneurship Action

Entrepreneurship Intent

Entrepreneurship Traits
GUESSS 2025 Roadmap
The GUESSS India 2025 team has set ambitious goals to deepen awareness and drive greater participation from students across India. With a strong focus on outreach, engagement, and actionable insights, the 2025 edition of the survey will be executed in five key phases.



Expected Outcomes of Survey

GUESSS India 2025 aims to make a significant impact on the student entrepreneurship ecosystem in India. Through its research-driven insights and thought leadership initiatives, it aspires to become a go-to knowledge platform for student entrepreneurs, entrepreneurship enablers, and policymakers alike.
By capturing the aspirations, challenges, and actions of India’s emerging entrepreneurs, GUESSS 2025 will help inform academic strategies, ecosystem development, and evidence-based policymaking, strengthening the foundation for future innovation and venture creation.
Campus Ambassador Program
Discover the Entrepreneur in You

- Lead, Learn, and Inspire
- For students in Indian higher educational institutions
- Incentives, Certificates, and Recognition
